Earlier this week Chris “Ludacris” Bridges was in Toronto promoting his cognac Conjure. Now available at LCBO’s across Canada, Conjure is a collaborative effort between Luda and reputable brand Birkedal Hartmann. Luda went so far as to fly to Cognac, France and part take in the selection and blending process. Said to have notes of vanilla, apricot and dried prunes and retailing for less than $40 a bottle, Conjure might prove to be a great addition to this weekends BBQ plans or in the parking lot at the next boat ride. Try it and let me know. Just remember to drink responsibly!